Solutions
How Raffle turns your users' questions into better content
Answer visitors instantly with AI search and chat, see exactly what content is missing, and know what to build next — so your site supports, converts, and gets found.

Conversion Rate Optimization Guide
Improve user experience and add clear CTAs to increase conversion rates by up to 30%. If you're driving traffic but not seeing results, it's likely not a traffic problem - it's a conversion problem. Raffle helps you turn more visitors into leads or customers by using AI-powered chat and search to guide them to what they're actually looking for. This reduces bounce rate, increases time on site, and improves conversion rates - typically by 15-30%.
Why Raffle
Your users can't find what they need — and you can't see why. Raffle closes the gap between the content you have and the answers your users are actually looking for.
Handling security
Feel secure with Raffle AI
We comply with SOC2, GDPR, WCAG, and HIPAA regulations, so you never have to worry about data protection.
Staying in control
The AI works out-of-the-box — and you stay in charge
Raffle works out-of-the-box, but you can always tweak results and control how the AI behaves to match your needs.
Improving content
Let data guide your content improvements
Our insights show you what content is missing or trending among your visitors — and exactly what to build next.
Addressing issues
Backed by years of real-world AI experience
We have worked with AI and supported organisations like yours since 2018. We will always be there to help you.
Products
From answering users to knowing what to build next
Search and chat answer visitors instantly and capture every question. Insights turns those questions into the content you should build next.
AI Search & Summary
The most accurate search in the market
Answer visitors in natural language, no matter how they phrase the question — and capture every query as a signal about what they need.
Learn more
AI Chat Assistant
AI that chats with your users, trained only for you
Secure generative models fine-tuned exclusively on your content — engaging users without hallucinating, and surfacing what they're really asking.
Learn more
Behavioural Insights
Insights on your visitors' needs and satisfaction
See what your visitors ask, what's trending, and what's missing — then know exactly what content to build next. Anonymised, cookie-free, and compliant.
Learn more
For website administrators
Set up and manage your AI without writing code
All the tools you need to deploy, style, and configure Raffle — no engineering team required.
Colors
Brand Color
#2235bd
Text Color
#efefef
Company Logo
Select an image that represents your company
Go live instantly with pre-built widgets
Fully customisable search and chat widgets ready to deploy. Just add a script tag and you're live — no development work needed.
Choose data source
Web Scrape
Manual Upload
FTP
Connect the tools you already use
Get started quickly with integrations for major CMS platforms and live chat services. Works with SharePoint, Zendesk, and more.
Full flexibility and control with our APIs
export const fetchSearchResults = async (query: string) => {
const url = urlBuilder(routes.searchURL, {
uid,
query,
preview: "true",
device: "desktop",
"session-id": sessionId,
);
const response = await fetch(url);
const data = await response.json();
return data.results;
;
export const fetchSummary = async (query: string) => {
const url = urlBuilder(routes.summaryURL, {uid, query });
const response = await fetch(url);
const data = await response.json();
return data;
;Advanced control (for developers)
When you want to keep your current design or have the power to control every aspect of your self-service tools — including how results are displayed — you can do it all via API.


